Reference URL: www.dragonwaveinc.com

Project Overview:

Review and recommend strategic message, design, copy, and messaging changes for website and collaterals. Initiate a global lead generation campaign focused around key tradeshows.

Solution:

Redesigned website with targeted multiple market and solution messages and roll-overs with key differentiators for each segment and engagements. Updated visual appearance with minimal impact. Included global lead generation integration components (regional and segmented campaigns are easily supported by the website).

Customer Feedback:

And this is just the beginning...
“After finishing our website, Pensante created a very successful and targeted campaign and brought more people to our booth than we've ever had in the past. They tied our website and online activities to key outreach programs. And this is just the beginning. We can't wait to increase our market momentum even more with Phase two.”